Dog Tales Rescue & Sanctuary
Digital Marketer
Description
Opportunity:
We are looking for a results-driven Digital Marketer to join our team. This role is ideal for someone who is passionate about animals, skilled in digital strategy, and eager to use their marketing expertise to support a mission-driven organization. The Digital Marketer will be responsible for developing and executing digital campaigns that increase awareness, grow our online community, support fundraising efforts, and help drive adoptions.
About Dog Tales Rescue and Sanctuary:
Dog Tales is a world-renowned dog rescue and horse sanctuary set on an incredible 50 acres of green fields, rolling hills, and wooded areas in King City, Ontario. Our picturesque location - complete with walking trails, therapy pools, and a grooming spa - is the perfect setting for abused and neglected animals to heal and be rehabilitated while they wait for forever homes. Along with medical care, our team provides all of the love, attention, and training that our rescue animals need to recover from their difficult pasts, so that they can move on to permanent, loving homes, which most do. For the rest, Dog Tales is home for as long as they need it to be.
If you would like to be part of an energetic and compassionate team, where you can make an impact and difference in the lives of countless animals, join us!
The Role:
- Plan, execute, and optimize digital marketing campaigns across multiple channels, including social media, email, SEO, SEM, and web
- Coordinate with the media team to develop creative assets and campaign materials
- Monitor and report on key performance indicators (KPIs), providing insights and actionable recommendations
- Grow and manage email marketing lists and improve engagement
- Assist with online fundraising initiatives, donor campaigns, and merchandise promotions
- Optimize website content for SEO and user engagement
- Stay informed about trends in digital marketing and animal advocacy to keep online presence innovative and relevant
What You Bring:
- 2+ years of experience in digital marketing, preferably in nonprofit, advocacy, or lifestyle brands
- Strong understanding of digital platforms and tools (Google Analytics, Meta Ads Manager, email platforms like Mailchimp or Klaviyo)
- Experience with content strategy and campaign planning
- Basic understanding of SEO and SEM best practices
- Strong copywriting and communication skills
- Ability to work both collaboratively and independently in a fast-paced environment
- Passion for animal welfare and a deep connection to the mission of Dog Tales
What We Offer:
We believe in supporting our team with great perks that make work enjoyable and life easier:
- Competitive Salary and Benefits: We offer a competitive salary along with a solid benefits package, including health, vision, and dental coverage to keep you covered.
- Extended Healthcare: In addition to regular health benefits, we provide extra support for your well-being, including mental health resources.
- Free Staff Meals: Enjoy free daily meals while at work, making your day a little more convenient and enjoyable.
- Paid Vacation and Sick Days: Take time to relax or recover with paid vacation and sick days, because work-life balance is important.
- Employee Appreciation Events: We host regular events to celebrate our team and build a positive, fun work environment.
- GRSP: Contribute to a Group Registered Savings Plan to secure your future.
Schedule
This is a full-time position with a schedule of 8 AM – 5 PM, five days a week, with occasional weekend shifts as needed.
Dog Tales Rescue & Sanctuary is committed to creating a respectful, accessible, and inclusive work environment. We welcome and encourage applications from individuals with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
If you require accommodations during the recruitment or interview process, please contact us at info@dogtales.ca.
Please note, this position is onsite. Additionally, reliable access to a car is necessary as there is no public transit near our facility.
A portfolio is required for this position. We thank all applicants in advance, and only those selected for an interview will be contacted.